Privacy Policy

LocalPros ("we," "us," or "our") operates the website localpross.com (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services. Please read this policy carefully. By accessing or using our Service, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

1.1 Personal Information You Provide

When you submit a lead form or request a quote through our Service, we collect the following personal information:

• Full name — to identify you and personalize your experience
• Email address — to send you quotes, confirmations, and service-related communications
• Phone number — to allow service professionals to contact you regarding your request
• Service type — to match you with the appropriate service professionals
• City / Location — to connect you with professionals in your area
• Message / Project details — to provide service professionals with the context needed to deliver accurate quotes

1.2 Information Collected Automatically

When you access our Service, we may automatically collect certain information about your device and usage, including:

• IP address and approximate geographic location
• Browser type and version
• Operating system
• Referring URLs and exit pages
• Pages viewed and time spent on each page
• Date and time of your visit
• Device identifiers

2. How We Use Your Information

We use the information we collect for the following purposes:

• Connecting you with service providers — sharing your lead information with relevant, verified home service professionals in your area
• Email notifications — sending you confirmation emails, quote notifications, and service-related updates
• Improving, maintaining, and optimizing our Service
• Analyzing usage trends and user behavior to enhance user experience
• Preventing fraud and ensuring the security of our platform
• Complying with legal obligations

3. Third-Party Services

We use the following third-party services that may collect information about you:

4. Cookies and Tracking Technologies

Our Service uses cookies and similar tracking technologies to enhance your experience. Cookies are small data files stored on your device that help us understand how you interact with our website.

We use the following types of cookies:

• Essential cookies — required for the basic operation of our Service
• Analytics cookies — used by Google Analytics to understand how visitors interact with our website
• Advertising cookies — used by Google AdSense to deliver relevant advertisements

You can control cookies through your browser settings. Please note that disabling cookies may affect the functionality of certain features of our Service.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Lead form submissions are retained for up to 24 months to facilitate ongoing service connections and follow-up. Automatically collected data, such as analytics information, is retained according to the default retention settings of the respective third-party services. You may request deletion of your data at any time by contacting us.

6. Data Sharing and Disclosure

We may share your personal information in the following circumstances:

• With service professionals — when you submit a lead request, your information is shared with relevant service providers so they can contact you with quotes
• With service providers — we share information with third-party vendors who assist us in operating our Service (e.g., email delivery, analytics)
• For legal compliance — when required by law, regulation, or legal process
• Business transfers — in connection with a merger, acquisition, or sale of all or a portion of our assets

We do not sell your personal information to third parties for their own marketing purposes.

7. Your Rights and Choices

You have the following rights regarding your personal information:

• Access — you may request a copy of the personal information we hold about you
• Correction — you may request that we correct any inaccurate or incomplete personal information
• Deletion — you may request that we delete your personal information, subject to certain legal exceptions
• Opt-out — you may opt out of receiving promotional emails by following the unsubscribe link in any email we send, or by contacting us directly

To exercise any of these rights, please contact us at support@localpross.com. We will respond to your request within 30 days.

8. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

• Right to Know — you may request disclosure of the categories and specific pieces of personal information we have collected about you
• Right to Delete — you may request deletion of your personal information, subject to certain exceptions
• Right to Opt-Out — you have the right to opt out of the "sale" or "sharing" of your personal information. LocalPros does not sell personal information as defined by the CCPA
• Right to Non-Discrimination — we will not discriminate against you for exercising any of your CCPA rights

To exercise your California privacy rights, please contact us at support@localpross.com. We will verify your identity before fulfilling your request.

9. Children's Privacy

Our Service is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. In compliance with the Children's Online Privacy Protection Act (COPPA), if we learn that we have collected personal information from a child under 13 without verifiable parental consent, we will delete that information as quickly as possible. If you believe we may have collected information from a child under 13, please contact us immediately at support@localpross.com.

10. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: